We develop marketing strategies that enable businesses to effectively leverage marketing to achieve their goals.

Do you feel like you don't know who to talk to and what to talk about online? The number of social media channels doesn't make it any easier… It's time to get organized and set a course that will help your brand sail to the destination!

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❧ Business without a strategy? That won't succeed!

We know that referring to a map is cliché…
That's why we'll refer to Google Maps 😁

Many businesses have a basic website or post on Facebook.

It's the same as if we were going to Čičmany, and our process of determining the route looked like this: "It's somewhere down there, let's go."

A better alternative is to enter Čičmany into Google Maps and voilà, the route is set, avoiding traffic jams and stress.

It's the same with online marketing. If a business operates without a strategy, it's running on guesswork and without any plan. It burns money and energy, and the team gets frustrated because there are no results.

Such businesses waste time. They handle their own marketing, and after two years of chaotic efforts, it turns out that two years have passed, and the marketing has had no influence on business development.

❧ It's normal that you don't want to dance on TikTok

We don't think that everyone should do it.

Viral marketing is a specific type of communication that may not be effective for every business.

We have an arsenal full of tools that focus on business and its outcomes.

To select the appropriate ones, understanding the needs of Our Clients is crucial.

We start our marketing strategy workshops with a conversation about the business. We discuss the company's history, including why and how it was founded, the values that guide its daily operations, and what drives its founders.

We analyze the offer, how it is communicated, how recipients understand it, the competition, alternative services, and products.

This is how we get to know our clients, target groups (B2C), buyer personas (B2B), and their issues and challenges, because these are the raw material of marketing.

On this basis, we develop a strategy that considers corporate resources, market specifics, competition, strengths, value propositions, and business development strategy.

Thanks to it, "the business is not only on Facebook." It clarifies why it exists, who it targets, what interests them, how to deliver value, and how to communicate the offer effectively so that customers are motivated to make a purchase.

❧ What can you expect as part of a marketing strategy?

Digital audit

If the business is already operating online, we analyze all profiles, the website, and digital materials. It provides a solid foundation for further action.
Marketing workshops

The first meeting is a conversation. We ask many questions and get to know the business to develop a marketing strategy consistent with the owners' vision.
Marketing strategy document

We are preparing a marketing strategy document. It will be a comprehensive guide to all marketing activities and will also benefit the sales department.
Action plan

Most clients need more than just a strategy. They require a clear action plan for implementing this strategy in practice. We prepare such a plan for the marketing department.

Don't you know what you need?

We will ask the appropriate questions, propose solutions, and provide pricing.
Or maybe something is missing from the list?

Write to us. We will connect you with the right people, saving you time and nerves.

Let's talk

Open to new projects

❧ With us, you can be confident that all your marketing activities are thoughtfully planned and will bring you closer to achieving your goals.

We will make your company catch the wind in its sails, and marketing activities will not be an unnecessary expense but an investment whose results support other departments!

❧ Could you benefit from a more organized approach to marketing?

Book a free consultation

❧ Our superpowers – Your choice

How to choose a marketing agency to create a strategy? Check out how we work!

		Inne agencje
Business results are a priority
We do marketing for B2B and B2C companies
We conduct in-depth interviews with our clients' customers
We audit websites, stores, and analytics
We have a team of developers = there's nothing that can't be done

❧ Explore the brands that invested in marketing

WOODME

Kierunek Dzierganie

Stark House

Nowakowski & Dominika Sujka-Kujawiak Law Firm

SITS

Brands Online

PsychoDietMed

Go to projects

❧ Are you looking to market smarter, rather than simply working harder?

Tell us more

Fill out the form. We will contact you and discuss the details of the cooperation

Book a free consultation
Receive an offer and choose the best option

We will propose various forms of collaboration, which we can present in a 15-minute meeting or share through a video recording with a voiceover.
Shall we start the project? Let's get to know each other!

Business is more than just money. Good relationships foster efficient collaboration. We begin every project by getting to know the teams: yours and Kryptonum's.

How long does it take to create a marketing strategy starting from today?

For instance, consider the marketing strategy for a small manufacturing business operating in a B2B model.

Dzisiaj

Starting zone

At this stage, we give each other high-fives and get to know one another. We discuss the scope of our collaboration and our goals. We believe that the best projects thrive in a positive atmosphere.
Za 4 dni

Strategic workshops

We have two meetings at the client's office or via video call. We establish long-term goals, analyze the business, offers, customers, products, services, and unique selling points.
Za 10 dni

Interview zone (optional)

We engage with select individuals to discuss collaboration with your firm. We ask the right questions, listen, and assess what matters to them and how they express it.
Za 15 dni

Summary zone

We are creating a marketing strategy document. In it, we present the conclusions and an action plan for implementing this strategy in practice.
Za 20 dni

Action zone

We support our clients in implementing effective marketing strategies, from branding and design through programming, social media management, advertising campaigns, and SEO.

Each day of marketing without a strategy is money wasted. Begin today.

Book a free consultation

❧ Would you be interested in a marketing strategy with our company?

Tell us more

Fill out the form. We will contact you and discuss the details of the cooperation

Book a free consultation
Receive an offer and choose the best option

We offer various forms of collaboration. We present these options in a 15-minute meeting or share a video recording with a voiceover.
Shall we start the project? Let's get to know each other!

Business is more than just money. Strong relationships lead to effective collaboration. We begin each project by getting to know both teams: yours and Kryptonum's.

Marketing challenges are what excite us – get to know us!

❧ He who asks, knows more!

What is a marketing strategy?

A marketing strategy is a comprehensive plan designed to achieve specific business goals, such as increasing sales, building brand awareness, or improving brand perception among customers.

What elements does a marketing strategy include?

It includes market and competitor analysis, target audience identification, definition of a unique value proposition (USP), selection of communication channels, and campaign planning.

How long does it take to develop a marketing strategy?

The timeline varies based on project complexity and industry specifics, typically ranging from two weeks to two months.

Can a marketing strategy be adapted for small businesses?

Yes, marketing strategies are scalable and can be tailored to suit the budget and goals of small businesses.

What data is needed to create a marketing strategy?

We require information on the market, target audience, competitors, past marketing activities, services, products, and business objectives.

Does a marketing strategy cover both online and offline activities?

Yes, it can include online activities like social media campaigns, SEO, and PPC ads, and offline initiatives such as PR, events, and print advertising.

What are the benefits of having a marketing strategy?

It helps businesses reach customers more effectively, optimize promotional efforts, maximize marketing budgets, and achieve business goals in a structured way.

Is a marketing strategy flexible?

Of course, it should be flexible enough to respond to market conditions, trends, and campaign performance.

What tools are used to track the effectiveness of a marketing strategy?

We utilize various tools, including Google Analytics, Google Search Console, Plausible, Fathom Analytics, social media ad systems, Ahrefs, Contadu, and Google Sheets, to measure our performance.

Do you offer support in implementing the marketing strategy?

Yes, we provide comprehensive support, including setup, social media management, visual identity design, website and e-commerce design and development, campaign management, optimization, and monitoring.